'When T'ang began his work of executing justice, he commenced with Ko, and though he made eleven punitive expeditions, he had not an enemy in the kingdom. When he pursued his work in the east, the rude tribes in the west murmured. So did those on the north, when he was engaged in the south. Their cry was "Why does he make us last." Thus, the people's longing for him was like their longing for rain in a time of great drought. The frequenters of the markets stopped not.Go here to read the introductory post to this serialized version of the Works of Mencius.
Those engaged in weeding in the fields made no change in their operations. While he punished their rulers, he consoled the people. His progress was like the falling of opportune rain, and the people were delighted. It is said in the Book of History, "We have waited for our prince. When our prince comes, we may escape from the punishments under which we suffer."
'There being some who would not become the subjects of Châu, king Wû proceeded to punish them on the east. He gave tranquility to their people, who welcomed him with baskets full of their black and yellow silks, saying "From henceforth we shall serve the sovereign of our dynasty of Châu, that we may be made happy by him."
So they joined themselves, as subjects, to the great city of Châu. Thus, the men of station of Shang took baskets full of black and yellow silks to meet the men of station of Châu, and the lower classes of the one met those of the other with baskets of rice and vessels of congee. Wû saved the people from the midst of fire and water, seizing only their oppressors, and destroying them.'
'In the Great Declaration it is said, "My power shall be put forth, and, invading the territories of Shang, I will seize the oppressor. I will put him to death to punish him: so shall the greatness of my work appear, more glorious than that of T'ang."
'Sung is not, as you say, practicing true royal government, and so forth. If it were practicing royal government, all within the four seas would be lifting up their heads, and looking for its prince, wishing to have him for their sovereign. Great as Ch'î and Ch'û are, what would there be to fear from them?'
~ James Legge translation via nothingistic.org ~